Pagely

Background

We were thrilled when with the opportunity to partner up with the original managed hosting provider for WordPress websites. Pagely prides themselves on unparalleled speed, security, and white glove customer service for large-scale web hosting for companies like Disney, Booking.com, Experian, and others.

They recognized their advertising was an underutilized vehicle. Operating in a very competitive space, they realized running digital marketing can no longer be sustained with limited in-house resources. When we partnered up, we became a part of their dynamic team and they gained an ally with experience in advertising in a very competitive space.

What We Teamed Up On

  • Reworked Advertising account and campaigns from scratch.
  • Worked with internal team on Google Analytics cleanup and implementation of new features.
  • Implemented goal tracking & conversion tracking on website and in Advertising.
  • Set up website remarketing audiences, utilized Hubspot CRM for prospecting audiences.
  • Implemented lead capture campaigns across search & display campaigns.
Pagely Paid Media Ad
group chat - strategy illustration

Results

  • Decreased average cost per click by 64%
  • Increased lead capture by 17%
  • Increased conversions (quotes) by 28%

Services Utilized

Search and Display campaigns
Personas
Analytics
Reporting
CRM Integration
Content Development
Budgeting

building business together - illustration

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